News &
Views.
Read our team’s news and views on topics relevant to digital design, user experience, pharmaceutical and healthcare marketing.
Working Remotely
cpc video
By Anette Mageau
 - 
April 1, 2020
Working Remotely
IS THERE A PLACE IN TIKTOK FOR “TIKDOCS”?
photography-801891_1920
By Bernice Tseng
 - 
March 26, 2020
IS THERE A PLACE IN TIKTOK FOR “TIKDOCS”?
Marketing Rare Disease Treatments
Zebra
By Julie Wong
 - 
February 28, 2020
Marketing Rare Disease Treatments
Navigating Emerging Markets – Opportunities and Challenges for Pharma
Panoramic view of SaoPaulo urban area
By Anette Mageau
 - 
February 18, 2020
Navigating Emerging Markets – Opportunities and Challenges for Pharma
WTF is WCAG?
cartoon depiction of computer and hand
By Anette Mageau
 - 
February 10, 2020
WTF is WCAG?
Digital maturity in pharmaceutical marketing – real life case study
2
By Anette Mageau
 - 
October 28, 2019
Digital maturity in pharmaceutical marketing – real life case study
Understanding digital maturity in pharmaceutical marketing – where do you fit?
Cell phone taking a picture of coffee and pastries
By Anette Mageau
 - 
October 25, 2019
Understanding digital maturity in pharmaceutical marketing – where do you fit?
CPC wins for UCB’s E-Action Magazine at the Skuy Awards
eAction magazines
By Jennifer Dilworth, Associate Creative Director
 - 
February 23, 2018
CPC wins for UCB’s E-Action Magazine at the Skuy Awards
5 Things You Should Know About Responsive Design
aerius
By Anette Mageau
 - 
February 13, 2018
5 Things You Should Know About Responsive Design
Have We Given Up On Patient Compliance?
pexels-photo-220723
By Chris McEvenue
 - 
July 13, 2017
Have We Given Up On Patient Compliance?
I was recently re-reading a white paper I’d done nearly 15 years ago on the opportunity represented by improving patient compliance (adherence) to therapies.
Does your client service model serve you well?
restaurant-coffee-cup-cappuccino
By Chris McEvenue
 - 
July 13, 2017
Does your client service model serve you well?
The Legalization and Marketing of Marijuana in Canada
pexels-photo-94676
By Chris McEvenue
 - 
July 13, 2017
The Legalization and Marketing of Marijuana in Canada
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